Infolinks has always been one of the real money bringers in my network of blogs and websites. It has rivaled my Google Adsense earnings and even replaced the favorite ad network in some of my selected niches.
Now you may ask how that is possible. The answer is as simple as the network itself. Infolinks serves in-text advertisements, and with that comes a ton of advantages over conventional advertising models. They also launched the Marketplace, a place where advertisers can quickly and easily create an In-Text Advertising campaign and have their ads shown to more than 250 billion pages of content.
On the advertisers’ perspective, these advantages, coupled with the new self-service In-Text Advertising Marketplace can pump up your marketing campaign not overnight, but in a matter of minutes. Don’t take unfounded words for it, take a look at the reasons I listed answering how Infolinks Marketplace can very well rival Google AdWords:
It did rival my Google Adsense earnings (as well as that of many Internet Marketers and Publishers I know), in fact there are occasions on different niches when my Infolinks CTR is higher than that of Adsense, and logic dictates that if the relationship between the earnings of Adsense and Infolinks publishers are on a close gap, then the same thing can be told about AdWords and Marketplace publishers. Simply put, In-text Advertising converts, and it converts very well. If you want to combine Adsense or any Ad Network with Infolinks and boost up your earnings like I did, or you simply want to be an Infolinks Publisher register here.
In an era when Internet users are developing an incurable blindness, which is blindness to banner (image and video) ads, putting the ads where it cannot be avoided or ignored is simply genius. This can partially explain why I sometimes have higher CTR on Infolinks than in Adsense.
Content is King and if you want something to be valued as high as possible, you need to put it as closest to content as possible.
The Content is King mantra is a favorite of many SEOs and Internet Marketers, it’s a golden rule that teaches you that content as in what you’re reading right now is the core of ranking and marketing; and the soul of optimization and conversion. The Content is the King, not the space above it, not the sidebar, not the footer, and not the navbar. If you want to make consumers feel that what you’re promoting is as important as the King itself, you’re going to put it in the content, just like how in-text advertising works. This is virtually making your ads the hand of the King.
Infolinks just like any other great company got competitors: Flite, Kontera, Vibrant are among them. But Infolinks is favored by more advertisers and publishers because they are way ahead of this Advertising model and they have more ad options as well (Related Tags, Tag Clouds and Search Widget). And metrics like Google Trends agrees:
Compete Stats: Infolinks, Kontera, Chitika:
Notice the rapid fall of Kontera’s stats?
People hate intrusive advertisements. I do. This is true in all media: TV, print and Internet. This is why despite meeting strong criticism and objection from traditional marketers and advertisers, in-text advertising has proved to be a strong ad revenue model robust advertising platform in gaining targeted and converting consumers.
One main feature that Marketplace boasts is it being user friendly. Tomer Treves, Chief Marketing Officer of Infolinks even said that the Marketplace is “an advertiser’s dream come true.” True enough a system that is so simple you can actually set and start a campaign in a matter of minutes is nothing less but a dream come true.
The Marketplace will allow you to virtually own the keywords that you want and spread your ads across the entire Web while letting you geographically laser target consumers without eating up your entire advertising budget.
Setting up an ad is one thing, and optimizing that ad up so that converts is another, this is the beauty of Marketplace, somehow the genius developers were able to combine them in an easy platform.
How long do you have to wait to see results in an ad campaign that you set up? Or more importantly, how fast do you want to see results in your campaign. Is five minutes fast enough? This is the promise of Marketplace, and taking the experience of Treves “From my own personal experience it takes less than five minutes to start the campaign and go live and get real-time results,” five minutes would appear to be long enough.
Time is an important element in every campaign. Seeing the right and wrong things in your campaign immediately can spell the difference between a successful and failing campaign. With this system, you will be able to fix and perform adjustments in your campaign real-time.
Before I forget, using Infolinks Marketplace will only cost you $5.00 USD a day. Yes that’s how cheap it is. It’s literally an insane offer and an equally great opportunity to test the waters at the Marketplace. What is the potential exposure to more than 350 Million consumers in one month do you think should amount anyway?
These are just some of the things that make Infolinks In-Text Advertising Marketplace a good alternative to Google AdWords, of course that statement may be debatable but if all trends continue to favor this new advertising model, then we may very well say that the AdWords killer is born.
What is your experience with Infolinks both as an advertiser and a publisher? Shout it out below.